Sophisticated Branding with Luxury Materials
Equinox is the brand name for luxury health clubs across the country. The material palate needed to evoke the sense of refinement that Equinox prides itself on while remaining durable in order to keep the heavily trafficked space looking its best for years to come.
Merging Equinox’s sleek and sophisticated branding with organic materials, the AA design team crafted a balanced environment that is luxurious yet welcoming. The voluminous lobby features details like a chevron wood wall that cascades into the pool area. A grand staircase welcomes visitors amongst a comfortable seating area.
Thoughtful material is layered amongst intricate lighting designs to create a distinguished health club that is truly a sanctuary from busy city life.